How to Avoid Counterfeit Bike Products

Check out this conversation with Jeff from Ottawa Bike and Trail, LLC in Kansas and Fergus, Ritchey's Marketing Manager. Learn how to spot fakes, why they’re so common in the cycling world, and why genuine parts are crucial for safety. In this video, they discuss everything from how to identify counterfeit products to what you should do if you encounter them.

Read more: Beware of counterfeit Ritchey products sold through unauthorized channels.